KEK - The Brand
Kudos: The Spirit of Moral Dissent
We live lives constrained by political, economic and social systems that betray us. We wish to be a force that promotes equality, freedoms, activism, compassion and unity ….. because mountains are only ever moved collectively.
Ethos: The Spirit of Equality
We share an optimistic view of the true potential of humanity and
we believe in the elevation of our common and shared experiences - in this greater sense we consider ourselves a Unity Lifestyle Brand.
Karma: The Spirit of What Returns
In the West, we bear a social responsibility that arises from the lives of privilege we are able to live.
It necessitates that we choose a path that creates positive impact through considered acts of humanity.
We are Kudos Ethos Karma
….. because life is a cause for celebration, for resistance, for contemplation, for progress, for service to each other.
